How to Sell on Amazon US from India Using a US LLC
Amazon US is one of the most powerful sales channels in the world. Indian sellers can access it fully, but it requires a proper US business entity, EIN, and bank account. Here is the complete setup guide.
Why Indian Sellers Need a US LLC for Amazon US
With a US LLC, you are treated as a US business by Amazon, which simplifies everything from account verification to receiving payouts. Operating as an Indian company on the US marketplace creates friction at bank account setup, tax verification, and some product categories are effectively closed to non-US entities.
What You Need Before Registering on Amazon US
Your legal US business entity. Amazon will ask for your business name, address, and formation documents.
Amazon requires a tax identification number. Your EIN is what you provide here. Without it, Amazon cannot complete seller verification.
Amazon deposits your sales revenue into a US bank account. Mercury or Relay business accounts work well.
Amazon requires identity verification even for business accounts. Your Indian passport is accepted.
Amazon charges $39.99 per month for Professional seller accounts. You need a card on file.
Setting Up Your Amazon US Seller Account
Step 1: Choose Your Seller Plan
The Professional plan at $39.99 per month gives full access to all categories, the Buy Box, advertising tools, and FBA. For any serious seller, this is the right choice.
Step 2: Register as a US-Based Business
Select US-based business during registration. Enter your LLC's legal name exactly as it appears on your formation documents. Provide your EIN when Amazon asks for your tax identification number.
Step 3: Tax Interview
Select disregarded entity and indicate you are a non-US person. This determines what tax forms Amazon files on your behalf.
FBA vs FBM for Indian Sellers
FBA is the dominant choice for Indian sellers. Shipping to Amazon's US warehouse in bulk is significantly cheaper than shipping individual orders from India. FBA also makes your products Prime-eligible, which dramatically increases conversion rates.
Many Indian sellers work with freight forwarders who handle customs clearance, US import duties, and delivery to Amazon's warehouse. This is a well-established process with many reliable providers in India.
How Long Does Full Setup Take
From zero to an active Amazon US seller account, the realistic timeline is 3 to 4 weeks. US LLC formation takes 5 to 7 days. EIN is same-day. Bank account approval takes 1 to 2 weeks. Amazon seller verification takes 1 to 3 days after your business setup is complete.
